When it comes to the Amazon seller space, a little trust goes a long way. The seller needs to trust that the company that buys them can back up their claims, and the buyer needs to trust that the financial health of the company is complete and accurate. Either way, it’s usually a factor that’s built incrementally over time. However, when things move as quickly as they do in the aggregator space, referrals can help make significant headway in this area. This is why at Prosper Show 2021, we launched our Tesla referral program.
In Ari Levy’s article about the program on CNBC.com, Acquco chief Raunak Nirmal is quoted as saying:
“As a seller, when you get a message from someone about acquiring your business, you think of it as spam and go about your day,” said Nirmal, who previously spent over a year in Amazon’s marketplace business and also started his own brands and consulting businesses. “This is a unique opportunity to connect with friends, family and people that surround the sellers.”